When did Valentine's Day become so commercial?

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It was during the middle of the 18th century that Valentine's started to take off in England, with lovers sending sweets and cards adorned with flowers, ribbons and images of cupids and birds.

Eventually huge numbers of printed cards replaced hand-written ones. In 1913, Hallmark Cards of Kansas City began mass producing Valentine's cards.


Now about a billion Valentine's Day cards are exchanged every year and it's the second largest seasonal card sending time of the year.

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